Key Buyers Programme
Key Buyers Programme aims to ensure the attendance of top-level national trade professionals. It is targeted to professionals in the food and beverages industry, with purchasing power and from certain channels and professional profiles.
Who can participate in the
Key Buyers Programme?
Targeted to national buyers with the following profile:
- Fiscal domicile: Spain.
- Company activity: large distribution, supermarkets chains, hotels and restaurant chains, importers, wholesalers and distributors to the whole Spanish territory, e-commerce platforms.
- Area of activity: The whole Spanish territory.
- Buyers profile: General Manager and Purchasing Manager
What are the benefits of participating in the Programme?
- Free Key Buyer badge giving preferential access to the trade show every day.
- Permanent access to the Buyers’ Lounge: a rest area, bar service, business centre and internet.
- Dedicated service during the trade show available at the Buyers’ Lounge.
- Access to the Alimentaria Premium Area, an exclusive space for select companies.
- Possibility to use Alimentaria Matchmaking System to organise your visit (on demand)
Come as a Key Buyer
Select the sector in which you wish to participate as a Key Buyer and complete the application form:
Alimentaria will study the applications to participate in the Key Buyers Programme and will validate those that meet the Organisation’s criteria mentioned above.
Registration Process
Participation request
Application review by the organization
Confirmation and acceptance
You now have your Key Buyer badge!
Visit Alimentaria!
*Registration deadline: February 15th 2024